`Marker-Guru

Lightning Potato

Formerly guruubii

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When you are in a store shopping and you see a shelf that is clean, and looks like its all new and noone has bought anything yet do you...

36%

24 deviants said New products! great!

23%

15 deviants said Think "wow nice clean store with well displayed product! it must be good"

17%

11 deviants said Other?

12%

8 deviants said noone wants them! thats why the shelf looks clean!

6 deviants said Its too expensive!

2 deviants said Think it looks too clean and new and you wont buy them

Devious Comments

`catluvr2 Nov 21, 2009 Hobbyist General Artist

Dunno.

`lost-angle Nov 21, 2009 Hobbyist General Artist

no thought process beyond "is that what I want? yes or no..."

~jezebe11e Nov 21, 2009

I'm programmed to think "Ooh, Nice clean store, well displayed products. Must be good."

You can't spend half your life working in the service industry and not automatically think that way.

`Marker-Guru Nov 21, 2009 Professional Traditional Artist

me too, and most people do think a clean shelf is a good thing... however one of my bosses always makes shelves messy looking saying that it makes people want to buy more... hell if I'm buying paint i want it to look pristine, not like its from a dollar store...

~jezebe11e Nov 22, 2009

Exactly! When I buy something (especially if it's expensive) I want it to be a pristine little treasure for me to unwrap and play with.

In my experience, most people get annoyed by trying to find things on messy shelves and will even get frustrated enough to make their purchase elsewhere if possible. As long as the products and shelves aren't dusty, the untouched look is a good thing in retail.

`Marker-Guru Nov 22, 2009 Professional Traditional Artist

Its also important to have things blocked and faced so you can see theft as well.
but ya, if it looks like a messy dollar store thats the quality I expect and generally wont buy it.

I'd think that making stuff look like low priced quality would be a better draw myself.

I think more than the look of the shelves the key to making sales is good signage